Mission
To empower communities in the Philippines with accessible, values-driven financial education that promotes informed decision-making and long-term resilience.
Our Purpose
Championing Responsible Financial Literacy Across the Philippines
Finance 101 equips learners, families, and institutions with principled financial education rooted in empathy, clarity, and sustainable growth.
Mission and Vision
Vision
To create a financially confident society where learners of every background can interpret financial information with clarity, act with integrity, and inspire inclusive progress.
Our Educational Principles
Human-Centered Guidance
We listen to learner stories, co-create realistic goals, and celebrate achievements through continuous mentorship.
Localized Context
Materials reflect Philippine regulations, economic landscapes, and community needs to ensure practical relevance.
Ethical Learning
Every course underscores transparent communication, accountability, and respect for personal and institutional boundaries.
Measurement & Reflection
We integrate diagnostics, milestone reviews, and post-program reflections to nurture continuous growth.
Leadership Team
Our multidisciplinary team brings experience across finance, education, technology, and social development.
Sofia Cruz
Managing Director
Sofia leads strategic direction, drawing on 15 years of experience guiding financial literacy initiatives for government agencies and NGOs.
Marco Villanueva
Head of Curriculum
Marco architects Finance 101’s course designs, blending academic rigor with learner-friendly storytelling.
Inez Morales
Community Partnerships Lead
Inez collaborates with schools, cooperatives, and community leaders to deliver inclusive financial education programs.
Adrian Flores
Learning Experience Designer
Adrian designs interactive tools and dashboards that bring complex concepts to life through visual storytelling.
Our Journey
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2016 — Foundational Research
Finance 101 began as a research collective analyzing gaps in financial literacy programs offered to Philippine schools and cooperatives.
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2018 — Pilot Programs
We launched pilot workshops with community partners in Metro Manila and Cebu, refining our ethical teaching frameworks.
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2020 — Digital Transformation
Digital classrooms and analytics-driven dashboards were introduced, allowing learners nationwide to join guided cohorts.
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2023 — Nationwide Collaborations
Finance 101 expanded partnerships with universities, cooperatives, and corporate teams, embedding lifelong learning pathways.
Commitment to Inclusion
We ensure every learner feels seen, supported, and empowered throughout their journey.
Inclusive Materials
Content is available in clear English with supplemental Filipino translations, ensuring comprehension across audiences.
Accessibility
We design with accessibility in mind, from screen-reader friendly platforms to adaptive pacing for varied schedules.
Mentor Diversity
Mentors represent varied backgrounds, giving learners access to relatable perspectives and experiences.